Marketing
Email Marketing Strategist (Contract)
We Thrive Media, LLC
Full-Time
Executive
$94k – $135k/yr
Remote
Posted 2d ago
Tech Stack
GoGitCSS
Job Description
**Email Marketing Strategist (Contract)**
TYPE: 1099 Contractor (Part\-Time)
LOCATION: Remote (USA, Eastern Time Zone preferred)
COMPENSATION: Hourly (aligned with experience and scope)
**Meet Team Thrive**
We are a marketing agency making waves across education, entertainment, healthcare, social good, sports, and all the spaces where these industries intersect. Through strategic partnerships, data\-driven storytelling, and digital marketing expertise, we help brands build meaningful connections with their audiences.
We operate in a fast\-paced, high\-performance environment with a focus on delivering thoughtful, results\-driven campaigns.
**The Role**
The Email Marketing Strategist is responsible for developing and executing high\-performing email marketing strategies that drive engagement, conversion, and retention.
This role requires a high level of autonomy, ownership, and attention to detail. The ideal candidate is experienced in lifecycle marketing, audience segmentation, and campaign optimization, and is capable of producing polished, production\-ready work while managing campaigns from concept through deployment with minimal oversight.
**The Responsibilities**
***Strategy Development***
* Develop email marketing strategies aligned with client goals, including acquisition, engagement, retention, and conversion
* Define audience segmentation and lifecycle approaches to support personalized, targeted communication
* Identify opportunities to improve performance across campaigns, flows, and overall email programs
***Campaign Planning \& Execution***
* Plan, build, and deploy email campaigns, including newsletters, promotional emails, and automated flows
* Manage campaign timelines and ensure all emails are executed accurately and on schedule
* Ensure all campaigns align with brand voice, messaging, and overall marketing strategy
***Lifecycle \& Automation***
* Develop and manage email automation workflows (welcome series, nurture campaigns, re\-engagement, etc.)
* Continuously refine lifecycle strategies to improve user experience and performance
* Ensure automation is functioning correctly and delivering intended outcomes
***Content Development \& Quality Assurance***
* Write and/or oversee the development of email copy that is clear, engaging, and aligned with brand voice
* Ensure all emails are thoroughly reviewed for accuracy, formatting, links, and functionality prior to deployment
* Deliver work that is complete, accurate, and ready for deployment without requiring significant revision
* Maintain a high standard of quality and attention to detail across all deliverables
***Performance Analysis \& Optimization***
* Analyze campaign performance, including open rates, click\-through rates, conversions, and revenue impact
* Identify trends and provide clear recommendations for optimization
* Implement testing and iteration strategies to improve performance over time
***Platform Management \& Compliance***
* Execute campaigns within email platforms (e.g., Klaviyo, Mailchimp, HubSpot, Salesforce Marketing Cloud, etc.)
* Ensure best practices are followed for deliverability, list hygiene, and compliance (CAN\-SPAM, GDPR where applicable)
* Maintain organized and accurate data within email and CRM systems
***Collaboration***
* Collaborate with internal teams to align email campaigns with broader marketing initiatives
* Communicate clearly regarding timelines, deliverables, and performance insights
* Support integration of email efforts with social, digital, and campaign strategies
**This Role is Perfect For You If…**
* You are highly detail\-oriented and take pride in producing accurate, error\-free work
* You are comfortable working independently and managing your own workflow
* You take ownership of your work and consistently deliver high\-quality outputs that are ready for final use
* You have a strong understanding of email marketing strategy and lifecycle development
* You are both analytical and creative, able to interpret data and apply it to strategy
**Required Qualifications**
* 4–6\+ years of experience in email marketing, CRM, or lifecycle marketing
* Proven experience developing and executing email marketing strategies
* Hands\-on experience with email platforms (e.g., Klaviyo, Mailchimp, HubSpot, Salesforce Marketing Cloud, etc.)
* Strong understanding of segmentation, personalization, and automation workflows
* Experience analyzing performance data and optimizing campaigns
* Exceptional attention to detail with a commitment to delivering error\-free work
* Proven ability to independently manage and execute campaigns with minimal oversight
**Preferred Qualifications**
* Experience working in an agency or client\-facing environment
* Basic understanding of HTML/CSS for email
* Experience integrating email with broader digital marketing campaigns
* Strong written communication and copywriting skills
**Additional Details**
* 1099 Contractor role
* Hourly rate aligned with experience and scope
* Part\-time, project\-based work
Pay: $45\.00 \- $65\.00 per hour
Work Location: Remote
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